https://buzzz.co/
Client
Florencia
Overview
Gablab is changing the way businesses collect reviews and win trust.

It's a fast, no-fuss platform that helps brands get more Google reviews using a simple, text-based flow. No complicated funnels, no chasing people down. Just one keyword, one message, and your customers are instantly linked to your Google review page.

With a 95% response rate, Gablab turns happy customers into loud supporters, and it works across industries. For growing brands, that means more visibility, better rankings, and proof that you're the real deal.

It's all about making it easy for your customers to speak up and for your business to stand out. Whether you're a local service or a global brand, this is your shortcut to credibility.

The challenge

Turn a Brand-New Idea Into Something Instantly Clear, Useful, and Click-Worthy

This wasn't just another site build. Gablab had a unique concept, using text to drive Google reviews, but most people had never seen anything like it.

That meant we weren't just designing a site; we were introducing a new behavior. And to do that, we had to make it feel obvious, easy, and kind of genius all in a few seconds.

If users didn't get the value right away, they'd bounce. So our biggest challenge was making the experience feel as simple as the tool itself. We had to guide users from "What is this?" to "I need this" in just a few scrolls. It had to be clean, clear, and fast, with no tech talk, no friction.

We also knew the visuals had to work hard. Everything on the page needed to sell the idea without needing a full-blown explanation.

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The solution

Services Used:
Web Development Web Development
UI/UX Design UI/UX Design
Content Marketing Content Marketing
Marketing Strategy Marketing Strategy
Copy & Messaging Copy & Messaging
Gablab had the idea; we brought it to life.

We kicked things off with wireframes and prototyping to nail the flow and layout before writing a single line of code. From there, we designed an interface that looked as simple as the product. Clean, fast, and has no learning curve.

Then we built it full frontend and backend with features like scroll sections, forms, and tabbed navigation to keep everything smooth and easy. We focused hard on user experience because we knew the tech only mattered if people wanted to use it.

The platform was designed to reduce the usual friction in review collection, and that meant every click had to feel effortless. From the first tap to the final review, we made sure it worked like magic but made it feel like second nature. The result? Gablab's tool became as easy to use as the reviews it collects.

Strategies

01.
Focused on creating a user journey that explains the tool clearly without feeling like a tutorial or walkthrough
02.
Designed a lightweight interface that loads fast and feels effortless from the first tap to the final action
03.
Built around a mobile-first mindset, knowing most users would interact on phones and needed instant clarity
04.
Kept content and messaging short, sharp, and helpful so users understand the value within seconds of landing
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Results

320%

ROAS growth

70%

Lower bounce

3x

More reviews

2.5x

Session time

Success stories

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